SMS Chat: Set Up the Ultimate Lead Gen Tool

Your website works day and night to bring in visitors and move them toward purchasing.

Add SMS Chat to the mix, and you’ll spark more new conversations with visitors that convert them into customers.

1. Why it Works

Turn leads into customers directly from your website.

SMS Chat shows new customers what they need to do to get started, and helps you be available to answer their questions before they make a purchase. All of that together converts leads and keeps from moving on to other competitors.

So how does the widget work?

Website visitors enter their name, cell phone number, and message. Once they hit “Submit,” those details come to you as a new message from the cell number they entered. You can then reply to the message, like you would any other, and continue the conversation as normal.

Websites with a chat like this capture more leads than those without, plus SMS Chat tends to be more effective for turning those leads into sales via follow-up texts.

2. Ways to Customize It

Make SMS Chat an extension of your brand.

You want anything you put on your website to match, so it feels like it’s still coming from you. SMS Chat lets you customize its:

Prompt message, such as "Schedule your appointment!" or "Text us for a quote."
Prompt logo, like your CEO or customer success team leader’s photo
Colors, including the widget’s header and button
Custom fields, for the type of service the customer needs or where they’re located

All these things go directly into making SMS Chat feel more enticing and welcoming to your website visitors.