SMS Chat: Improve Lead Generation and Make Carriers Happy

You spend so much time and money driving people to your website, but then what happens?

SMS Chat helps you turn more of that traffic into revenue, and improves your standing with mobile carriers. Here’s how.

1. Increase Conversion Rates

Most visitors leave your site without doing anything.

SMS Chat gets more of them to do something. It’s a web chat widget that prompts visitors to start a conversation. Messages come into Text Request, and your responses go to that contact’s cell phone.

This works because people need answers to questions before they buy or schedule, but they won’t put much effort into getting those answers. It also gives you the contact’s cell number—the best way to follow-up—and enables you to capture leads even outside of business hours.

Companies we’ve studied have seen a 30-100% uptick in lead conversions. It’s an easy, proven way to increase your revenue. Questions? Ask your rep about SMS Chat.

2. Improve Customer Service

Existing customers visit your website, too.

The first place customers tend to go when they have a question or concern is your website. SMS Chat helps you service them efficiently while also creating great customer experiences.

It certainly beats unhelpful chat bots and waiting for decades on hold. And it’s good for you, because employees can handle multiple text conversations at once rather than one phone call at a time.

Pro Tip: Add a custom field to the form like “What service are you interested in?” or “Are you an existing customer?” to smooth out your communications and operations.

3. Make Carriers Happy

Mobile carriers want to see proof that contacts opted into texting.

You may have seen or heard us talking about 10DLC regulations. Part of this is proving to carriers that the contacts you’re texting actually opted into getting those texts from you. SMS Chat provides a clear opt-in message in the widget, and it starts an inbound text conversation.

Carriers love that.

Proof of opt-ins matters because carriers use it to determine how fast you can send messages, and how many of those messages will be delivered.