Fretworks! Music Center is a small full-line, full-service music store offering instrument sales, service, and private music lessons. We have a booming music school, in addition to rental and repair services, and we’re communicating with customers and students throughout the day.
We found Text Request at a tradeshow, and we decided to try it as a way to cut out phone calls. Nobody wants to answer their phone anymore, and our team wanted to stop leaving voicemails, which may or may not even be listened to.
Texting has become our primary form of communication. It’s so easy to send a group text with an update like, “Your teacher is sick and we need to reschedule your lesson.” Or individual texts, “Your instrument is ready for pick up.”
All of our music instructors and staff are able to be users on our Text Request account at no extra charge. They text links to parents, so families can view videos of their child playing or read about the music lesson they learned that day.
We’ll also do follow-up texts after sales enquiry phone calls. So if someone calls about a hi-hat stand, for instance, I’ll immediately send them a text afterward saying, “Thanks for calling about our hi-hats! Here’s a link to view them on our website.”
Our technician also runs Text Request on his iPad, and he loves being able to text back-and-forth with clients about repairs, like “Do you want this type of string, or this type?”
We save so much time cutting out additional phone calls. There’s also been an uptick in sales since we started sending follow-up texts after customer inquiry calls. Text Request has been a major boost to our customer service and improved our overall relationships with customers.
